Prom Mafia» toms

Why TOMS Should Sue Skechers

Queen Bee — Tue, 03 Apr 2012 04:44:13 +0000

Ladies, I am appalled by Skechers’ blatant rip off of TOMS shoes and business model. TOMS started their business for the purpose of helping kids and created a unique shoe design that is instantly recognizable. I feel like Skechers is just trying to raise profits and make their brand relevant again. If their only concern was making a difference, why did they scope out the TOMS shoe line and simply reproduce TOMS’ shoe design?

TOMS clearly has a case for trade dress infringement. I’ve mentioned trade dress infringement before (Kim Kardashian ripping off Botkier, Forever 21 ripping off Jeffrey Campbell). Trade dress allows for protection of the visual appearance of something, as long as it is not functional or is not the cheapest/most efficient way to create something. The trade dress must also be distinctive, meaning when you, the consumer, see it, you immediately think of TOMS and only TOMS.

Do you think TOMS has a case?

Toms Shoes Design Challenge

Queen Bee — Sat, 27 Feb 2010 04:06:32 +0000

I found this great contest on Teen Vogue that I thought you might enjoy. You get to design a pair of Toms Shoes that will be sold on their site! Here’s my entry:

What do you think?

Best of 2009

Queen Bee — Thu, 31 Dec 2009 18:59:13 +0000

I’m proud to say that 2009 was quite a fashionable year for me. Here’s a look at a few of my favorite wardrobe additions from the past twelve months.

- Flats from TOMS Shoes

They are the perfect package: comfy, stylish, and eco/socially friendly.

- Earrings by Katie M Designs

I love my gorgeous danglies from this fabulous designer.

- Wool hat from Target

For $15, this hat is just plain cool.

- Dress from Motel Rocks

This tight mini dress is fun, versatile, and just plain adorable.

What are some of your favorite wardrobe additions from 2009?

Win $50 to TOMS Shoes

Queen Bee — Tue, 17 Nov 2009 19:55:47 +0000

TOMS is giving away a $50 gift card to one of you lucky Mafiettes! Not only do you win the gift card, but their One for One policy means when you use it to purchase a pair of shoes, a child in need receives a pair too!

From tomsshoes.com

They’ve expanded their styles, so be sure to check out their all weather Botas:

From tomsshoes.com

Their glitter collection:

From tomsshoes.com

And their Cordones collection:

From tomsshoes.com

To enter, let me know how you plan to make a difference in your community this year. Will you be volunteering to help the homeless, baking cookies for a nursing home, buying socially responsible gifts?

Extra entries for each of the following:

Fan Prom Mafia on facebook
Follow Prom Mafia on Twitter
Tweet the contest on Twitter (The more you tweet, the more you’re entered! Just be sure to include @prommafia so I see it.)
Download the Prom Mafia Fashion FYI desktop gadget

Contest ends on Sunday, November 29th.

Be sure to check out my other contest here.

Trendy TOMS

Queen Bee — Wed, 07 Oct 2009 07:48:11 +0000

As I’ve mentioned before, buying youth sized fashion is a great way to shop on a budget, so I thought I’d mention that tomorrow TOMS is coming out with youth shoes up to size 6 for only $38!

I’m a big fan of the glitter shoes. I think they would look fabulous with a fun dress for homecoming!

They are just as cute, only less expensive. Plus, they are TOMS so every pair you purchase allows a child in need to get pair too.

TOMS also has a line of Tiny TOMS for your little brothers and sisters.

Awwww….so cute! But way too small for you and me.

What do you think of TOMS’ new shoes?